Recipe for Press

Revolutionizing the Way Entrepreneurs Manage Their Own Public Relations

Where are they now?
Jan. 10



The adage goes, “It’s all about the journey, not the destination.” Recipe for Press was a pin on a map for previous intern classes, and the big question we wanted to know is “where are they now?” Meet Vasilisa Barsukova!

Q: Year you graduated from RFP.

A: 2008!

Q: Describe your position.

A: I am currently working as a Graphic Designer at the cloud technology sector of my company, Accenture. Typical projects include infographics, email design, booth design, and design support for presentations.

Q: Do you do anything on the side?

A: Yes! 🙂 I have a graphic design freelance business going on the side, and I also LOVE to get out my oil paints/acrylics when there’s a free minute and get messy. 

Q: We stress relationship building and how to pitch your story. What RFP take away do you apply to your current job?

A: One of the most important takeaways is prompt communication. Since reliability is so important to clients/customers, you want to establish yourself as a dependable source in your area of expertise. 

Q: What’s new/next in communications/PR/digital marketing?

A: We’re seeing more and more highly targeted ads, and I think in the very near future, even more value will be put towards specialized/personalized marketing campaigns. 

Q: What social media channels does your company prioritize or put more energy to, please explain why.

A: Our team specifically focuses on email and not much social media. Other teams in the company utilize various social media channels for sure! 

Q: What sites/blogs/social media do you visit or reference daily?

A: Love a great new inspirational site! I visit on the reg for images of incredibly gorgeous packaging design. Communication Arts is a great magazine and website for graphic design news. For everyday inspiration, I love these Instagram accounts (most are fashion and interior design related): green.couch, delpozo, mydomaine, coveteur, therow, passionpassport, jengotch, abstractsunday, georgeats, aureta, tommyton, and the list goes on 😉

Q: What is your favorite part about your job?

A: My team is great, and I like how flexible everyone can be when it comes to working in the office/remotely. They value innovation; new ideas are always welcome. This is very important to me, and I’m thankful I get to use my creative side at work. 




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